Journalist and broadcaster Jaci Stephen has purchased a corporate hospitality box at Cardiff Arms Park, home to Cardiff Blues rugby team.
And although she will be inviting her celebrity friends to cheer on the Cardiff Blues, including the X Factor's Simon Cowell and comedian Rob Brydon, ordinary rugby fans will be able to see what goes on inside Jaci's Box via her website, jacisbox.co.uk.
By installing a web camera inside the box, video will be relayed to the whole world, giving people a glimpse of life inside her box,
"Now that I'm back living in Cardiff full time I wanted to support the rugby team full time" said Jaci.
"And I don't like sitting in the cold so decided to get a hospitality box. I used to stand on the terraces myself and wonder what went on inside those boxes and who these privileged people were inside them.
"So I thought I would put a website inside the box so that everyone else can see what's happening."
Entertaining players, celebrities and friends, Jaci will be broadcasting interactive interviews, competitions and general fun live on her website, jacisbox.co.uk
The website will also be building up an archive of interviews with celebrities from around the country, together with exclusive footage from the sets of television drama and soap.
Jaci's own television review columns from the Daily Mail and Mail on Sunday will also be appearing on the site in Soapbox and Big Box, together with other television-related features and interviews.
In Box Office you will be able to view Jaci's own home movie footage. Future attractions include Chatterbox, where viewers will be able to talk online and for lonely hearts there will be video-dating opportunities.
Visit www.jacisbox.co.uk today!